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    Jorge Giadach

    Jorge Giadach

    Chile

    (Copywriter)

    Fav URL(s):
    http://giadach.carbonmade.com/

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    • Looking for Bibendum on the top of every truck

      Michelin

      13 January 2005

      Since I was a kid, driving on the highway with my family, I remember looking for Bibendum on the top of every truck that passes by, wondering when it would appear. Now, many years later, and lots of miles travelled, even when I'm in other countries, I can find least one truck with the Michelin man taking care of the road.