MTV
MTV (Music Television) is an American cable television network based in New York City.
Comments
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I love music videos
I have grown up with MTV and I still watch sometimes. I love music videos and I must say that the old MtV was much better. Too many reality shows now.
Jaxxwaxx, Italy - 28 August 2009
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All about MTV
A huge chunk of my pre-adolescent 80s childhood was all about MTV. Back then George Michael wanted to "touch your body," Whitney Houston wanted to "dance with somebody," and the Bangles urged kids everywhere to "walk like an Egyptian". Rick Astley was a chart-topper, not an internet legend, and everybody was doing the loco-motion to Kylie Minogue, a rising teen star. Auto-reverse was a huge thing for walkmans, nobody had yet heard of Nintendo, and kids at school would talk about MTV's then-awesome show,"Remote Control". Remote Control deserves it's own Lovemark, although it's been forgotten to oblivion. The game show wouldn't be as entertaining today even if the network brought it back, compared to stuff like Jackass, but watching contestants getting dumped in slime and slung off their chairs in "wheel of torture" was beyond any describable level of sweetness for a kid in the 80s.
Devin, Korea, Republic Of - 16 February 2009
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The only MTV that I like
The only MTV that I like is the MTV2. I'm not an alternative addict but I do dislike mainstream pop music. Although MTV, in general, has a good brand and works well playing music on tv, here in Brazil it's a shame. MTV in Brazil is actually only TV, without M of music 'cause we can't see/hear music on the channel, only cheesy shows.
Sylvio R., Brazil - 22 January 2008
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Frankly they should scrap the channel
I grew up in the 80's... When MTV was actually MUSIC TELEVISION. Now if you want to watch a video you have to turn to some other channel. Frankly they should scrap the channel or re-name it....."SITtv" (Spoiled Illiterates Television).
Didier, United States - 27 August 2004
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Truly responsive
What better way is there to honor a brand than naming a whole generation after it? MTV has made a huge impact on not only the music industry, but the entire world, defining, driving, and reacting to the youth culture of today. It's truly responsive; a remarkable trait of any good brand.
James, United States - 15 July 2004
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A sense of belonging
“I want my MTV”. They ‘MTV-ise’ old TV formats and make them hip for a new audience. Multi-country, multi-cultural. It’s more than music – in fact less than half of U.S. programming is music (VH1 took that role over!) It’s a sense of belonging and having fun for a whole generation.
Clive, United States - 27 June 2003
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More than music - it is attitude
It is more than music, it is attitude. MTV gives the sense of belonging to its audience. Every teen likes to exhibit a shirt or souvenir with the brand on it. The MTV building is a temple, there is always a group of teens around, waiting for the chance to go in the main lobby.
Cecilia, Brazil - 21 May 2001