Seventy3

Right up my alley!

It all started when I booked a snowboarding holiday to Vallandry, France and stumbled upon this chalet company that looked like it was more about the food than the sports - right up my alley! Three of us spent a week at Seventy3 chalet and what quickly became apparant was that this was a brand we all fell in love with very quickly. At the heart of the experience is food - magnificent New Zealand cafe food fused together with local French food. The Chalet also has a fantastic range of clothing, like-minded partners in the village who can offer you everything from a massage to a snowboard lesson to a board delivered right to your door. This is a group of people who embrace everything that is done well in life - bringing the relaxed NZ approach to the extreme convenience of a tailored and personal snow holiday. During your entire stay you feel like you're with a group of friends from home who want to make your holiday feel like the best holiday you've had. They're a Lovemark because they have a pure and addictive brand that they don't dilute, they are magnets for other likeminded Lovemarks and you can't help but want to be a part of everything that they do!

Kazcucumber, United Kingdom - 14 February 2008