Warner Channel
Comments
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Taking care of their people
Time Warner Channel Latin America caters to the Latin-American market in all senses. Their ability to bring people together and project them into the screen is unbelievable. This channel goes beyond the fact of choosing great programming and they promote local talent (from each country), they create special events and their give-aways are amazing. It amazes me how people incorporate the Channel’s image into their everyday lives. Wearing their logo and colors in shirts, caps and bodies (tattoos), I am no branding guru but I have to say that Warner Channel Latin America has created a Lovemark out of their brand throughout all South America by taking care of their people and offering a great product to them.
Eduardo, United States - 20 January 2005

