Neutrogena
Neutrogena is a brand of skin and hair care products. The company was founded in 1930 and is now is a subsidiary of Johnson & Johnson.
Comments
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It instills trust and won't break the bank
Oh, Neutrogena! It soothes my skin, it makes me pretty. It instills trust and won't break the bank. In fact, I loved Neutrogena as a teenager with troubled skin and little money, and continue to love it as an adult with fancier tastes and a better budget. The sparse spa-like ads, simple packaging and fresh, clean scents convince me that every lotion I slather on, or soap I lather up in is beneficial to my skin. The image Neutrogena projects is one of fresh-faced, sun-kissed, healthy good looks. Who wouldn't want to feel that fresh and beautiful?! As soon as I see the Neutrogena font, I start craving the heavenly feelings that a trip to the spa or beach can bring...must be all that "freshness." What a wonderful association to have!
Rebecca, United States - 02 March 2006
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I was charmed, and the cream is excellent!
I study in England, far away from my little island off the Norwegian West Coast. I discovered Neutrogena Norwegian Formula Moisturizer when I saw a 'national-romantic' ad in one of my UK girlie mags. It was a fjord, the mountains and a rowing boat. It was my West Coast. It was home! So I ran down to Boots and bought the cream. I actually think of home when I apply it, it's soothing, mentally too! Funnily, Norwegian Formula is not sold in Norway, so I always have to bring it home with me! And, the ads are actually really silly, claiming that fishermen have used this cream for so and so long. Do you really think they use any kind of moisturizer? No. That would have to be fish oil. But I was charmed, and the cream is excellent!
Silja, United Kingdom - 01 December 2005
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In good "hands"
As a transplanted East Coast guy living in L.A. my one fear was always living under the sun for so long and having damage to my skin because of my skin tone. I easily get really tanned. Neutrogena is a product I have consistently bought over the last 7 years. I feel my face, skin and entire body are in good "hands" with this product. Sounds feminine, but it's the truth. If you saw me, you'd never know I am a Neutrogena addict.
Jerry, United States - 15 July 2004

