It sounds silly having Advair as a Lovemark until you look at it for what it does. It lets kids play, to be able to run and romp with the rest of their friends. It helps keep those kids from late night Emergency Room visits, we all know how scary hospitals are. And it allows those of us stricken with asthma to breathe. Life is hard enough, we shouldn't have to struggle to keep conscious. So with that in mind, thank you Advair.
Kangol has been making headwear in the UK for over 60 years, but I only recently discovered that. My first experience with the brand was as a young kid growing up in the inner-city of Minneapolis. At the time I was deeply entrenched in urban culture and when I was 9 years-old hip-hop was just starting to create a groundswell of buzz. As a youngster I had no concept of English fashion or brands in general, I just remember seeing rap stars like LL Cool J and Grand Master Flash wearing Kangols on album covers and posters. Being adorned by icons in this exciting and emerging culture gave the brand credibility and authenticity. To me the hats were symbols of a culture and community that I was a part of, a symbol of the diversity and creativity that surrounded me.
If the eyes are the windows to the soul and human beings are conditioned to recognize facial expressions in communication, any product or item you put on your face is truly a badge brand. Oakley screams a story of individualism, blazing a path with products and a culture that mockes and challenges conventional ideals and norms. I love the attention I get while wearing something so aggressively styled, and look out through bold frames and tinted lenses at a world of people who have conformed and chosen to live normal safe lives. It’s within that spirit that Oakley has secured my loyalty.
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Look at it for what it does
Advair
23 November 2005
It sounds silly having Advair as a Lovemark until you look at it for what it does. It lets kids play, to be able to run and romp with the rest of their friends. It helps keep those kids from late night Emergency Room visits, we all know how scary hospitals are. And it allows those of us stricken with asthma to breathe. Life is hard enough, we shouldn't have to struggle to keep conscious. So with that in mind, thank you Advair.
Adorned by icons
Kangol
23 November 2005
Kangol has been making headwear in the UK for over 60 years, but I only recently discovered that. My first experience with the brand was as a young kid growing up in the inner-city of Minneapolis. At the time I was deeply entrenched in urban culture and when I was 9 years-old hip-hop was just starting to create a groundswell of buzz. As a youngster I had no concept of English fashion or brands in general, I just remember seeing rap stars like LL Cool J and Grand Master Flash wearing Kangols on album covers and posters. Being adorned by icons in this exciting and emerging culture gave the brand credibility and authenticity. To me the hats were symbols of a culture and community that I was a part of, a symbol of the diversity and creativity that surrounded me.
Screams a story of individualism
Oakley
23 November 2005
If the eyes are the windows to the soul and human beings are conditioned to recognize facial expressions in communication, any product or item you put on your face is truly a badge brand. Oakley screams a story of individualism, blazing a path with products and a culture that mockes and challenges conventional ideals and norms. I love the attention I get while wearing something so aggressively styled, and look out through bold frames and tinted lenses at a world of people who have conformed and chosen to live normal safe lives. It’s within that spirit that Oakley has secured my loyalty.