Community Profiles

Individual Profile:

Paula G Teixeira

Brazil

(Publicitária)

Fav URL(s):
http://www.carhouse.com.br, http://pgtlinda.blogspot.com, http://

Lovemarks:
PUMA, Corona, Pedigree.

Comments:

• An awesome campaign

  Pedigree

  03 September 2009

  Pedigree is a Brazilian brand of dog food. Last year they started this awesome campaign named "Cachorro é tudo de bom." (Dogs are the best!). It`s difficult to translate cause literally it would be "Dogs are all of good", so in English this is not a regular expression, but anyway here it is. It's a simple sentence, but it worked. They sponsored a tourism guide of another Brazilian Lovemark (4 Rodas Magazine) which was named "136 destinies to go in Brazil with your dog" and the slogan was "Best friends are inseparable all over Brazil". It was the best. Of course I have this guide. Plus, this campaign brought the best texts and now they are encouraging to adopt dogs from the shelters / streets instead of buying which is much better for the health of our country and to control the birth of too many animals.

• I always have Corona in my house

  Corona

  03 September 2009

  When I'm on vacation, I wake up and drink a Corona. It makes my whole day start better. I love it. The only problem is that they don`t sell it in Brazil, so once in 6 months I have to ask someone to go to Uruguay (the next country) and buy lots of bottles for me. I always have Corona in my house. Everyone that knows me know that Corona is a part of me. I think I'm gonna start a movement for it to come back to Brazil. They stopped selling it here in 1998. I don't know why. Oh, I almost forgot, it was the first beer I drank. I was thirteen and I dranked a lil bit from my uncle's glass. I will never forget that moment.