It’s unfortunate that Aztek didn’t do a better job of communicating via the site the experience of eating their product. Better visuals, perhaps macro shots of the products would have been great. I want to experience the texture, taste, color and depth of the chocolates.
It appears that a great deal of creative input went into developing the look and feel of this website. Take, for instance, the photo of the vintage soccer ball and the shoe (under the "Philosophy" section). It conveys so much about what the brand stands for: a marriage between traditional values and craftsmanship and contemporary styling. With a relatively simple and clean layout coupled with exceptional vintage and vibrant photographs, Bontoni done a an exceptional job at communicated the essence and core of its product. Bontoni is selling more than just a shoe, they are selling an experience and style that is emblematic of Marcello Mastroianni era. These shoes are unique and individual. Viva Italia!