Lovemarks.com

Community Profiles

  • Individual Profile:

    Leslie Goodbar

    Leslie Goodbar

    United States

    (Copywriter)

  • Comments:

    • Never disappoints

      Target

      15 February 2008

      Ever since I learned about Tar-zhay, I fell in love with the ads, the merchandise - and it is the one brand I can think of that never disappoints. Now that is a true Lovemark. I cannot think of a time I have gone and not been excited to find smart, well-designed merchandise at a great price! These discounts do not lose their luster once you bring them home either. Much of the clothing I have bought on impulse have become my most tried and true pieces of my wardrobe. Although the fabrics and materials used may be of a less expensive quality, they still last a healthy product lifespan whereas other more expensive trendy shops have fallen apart before they barely got much use.

      What really hits the mark is its design-for-everyone credo. That alone is enough to turn Target lovers into a religion. What a beautiful mission and how revolutionary for a big discount retailer! Last night I went to pick up a lint roller refill because they truly have the best price for the quantity at any store I've found. I looked at the cards, stationery and office supplies, the bargain bins, the tupperware storage that had been advertised on sale, the shoes, the lingerie, the clothes, and the Valentine's section. I came to the register and when the checker rang up my lint roller refill, she asked, "That's it?". I said, "Yes, shocking isn't it?" I usually come out with at least $30 or $40 no matter what I went in to buy. I always come out feeling happy. Even when it's been messy in the aisles, it is never depressing. We laughed. And I'll be back.