Community Profiles

Individual Profile:

Jonosapien

United Kingdom

(Corporate Business Development Director)

Fav URL(s):
http://www.ted.com, http://www.uncrate.com, http://

Comments:

• Feel like I can

  Nike

  03 May 2006

  For me, it will always be Nike. There are the second tier brands like Adidas and RBK, but Nike - with its goddess of victory symbolism, its get your stuff together and 'Just Do It' mantra, and its broad association with the pinnacle of human physical performance - makes me feel like the pro athlete I aspire to be when I pull on my Nike Pro gym gear. Even when I don't have the money, I'll find it for a Nike product that I really want. Because wearing it makes me feel like I can, and motivates me to, 'Just Do It'.