A real artisan product. So many alchohol brands have been snapped up by the majors - and Gin in particular seems to have suffered with many companies diluting the strength - presumably to add profit. Plymouth on the other hand has heritage (it is often mentioned as the gin used for the first Martini - and is said to be the authentic choice) but it's particularly important to me as a banner for the South West of England. It is still made in the oldest working Distillery, in the building where the Pilgrim fathers bedded down before they set off for the States.
More recently has gone from strength to strength - literally in fact, as it is the only Gin available at its correct strength of 42.5%. So not surprisingly, it is back in the hands of the Martini makers around the world.
It take's a lot to start a fashion brand from scratch, particularly one that gives a sense of such heritage and history. Yet I think that has been achieved even though the company was only started by Roger Saul in 1971. The vision and commitment to English design and craftsmanship has not been compromised. Consequently, it hasn't been the easiest journey - yet today its bags and fashion are same of the 'must have' items for fashionistas around the world. Which is especially pleasing given its ongoing commitment to the SouthWest of England. In a sense, it has been a big part of the drive to rescue 'brand England' with some real substance, beyond this 'cool Britannia' nonsense.
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Plymouth has heritage
Plymouth Gin
25 January 2006
A real artisan product. So many alchohol brands have been snapped up by the majors - and Gin in particular seems to have suffered with many companies diluting the strength - presumably to add profit. Plymouth on the other hand has heritage (it is often mentioned as the gin used for the first Martini - and is said to be the authentic choice) but it's particularly important to me as a banner for the South West of England. It is still made in the oldest working Distillery, in the building where the Pilgrim fathers bedded down before they set off for the States. More recently has gone from strength to strength - literally in fact, as it is the only Gin available at its correct strength of 42.5%. So not surprisingly, it is back in the hands of the Martini makers around the world.
A big part of the drive to rescue 'brand England'
Mulberry
25 January 2006
It take's a lot to start a fashion brand from scratch, particularly one that gives a sense of such heritage and history. Yet I think that has been achieved even though the company was only started by Roger Saul in 1971. The vision and commitment to English design and craftsmanship has not been compromised. Consequently, it hasn't been the easiest journey - yet today its bags and fashion are same of the 'must have' items for fashionistas around the world. Which is especially pleasing given its ongoing commitment to the SouthWest of England. In a sense, it has been a big part of the drive to rescue 'brand England' with some real substance, beyond this 'cool Britannia' nonsense.