Vidal Sassoon was a British hairdresser who was reknown for his geometric inspired hair style, known as the "wedge bob".
An air modernity followed
Vidal Sassoon who recently passed away was to hair what Chanel was to couture; an emancipating Lovemarks influence. Originally his ideas were considered iconoclastic as they did away with applied hairdos. Gone were the curlers perms and shackles of hairsprays. Vidal Sassoon brought hair back to health with clean haircut lines in to clean unvarnished tresses. With this an air modernity followed that was ahead of its time. Whatever we know as healthy hair today and take for granted is because of Vidal Sassoon and his passion for natural beauty and clear perception of what that truly is and will forever be. Vidal Sassoon's classic work in beauty and aesthetics will endure as long as the Parthenon stands.
Anita, Canada - 18 May 2012