The Body Shop
The Body Shop is a global chain of beauty and cosmetic stores. The company was founded by Anita Roddick and is noted for selling products that are made without animal testing.
Comments
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A true inspiration
It has become a chain store, but a good one. Anita Roddick was a pioneer in doing business as good as possible. Successfully. A true inspiration and an example that hippies can (and should) be cool and mainstream.
Tanja, Switzerland - 17 April 2009
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I love the smell and their philosophy
I go into The Body Shop because I love the smell and their philosophy. I have read a number of books by founder, Anita Roddick, she is a gusty woman.
Catherine, New Zealand - 08 April 2006
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From all over the world
For me The Body Shop is one of the most trustworthy cosmetics companies. It is not only the fact that it does not make any animal tests for its products but it also offers money for charity. When I use the Body Shop's products I feel close to nature and my senses are captivated by smells and fragrances from all over the world.
Anastasia, Greece - 29 November 2004
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Also an inspiration
My muse.... The body shop is not only a great brand but also an inspiration. By allowing me to contribute to humanity by using great and effective body shop products, the body shop has become an important part of my life. I was always a great fan of the sensual smells of their products, particularly the papaya body butter, but then I was introduced to their social aspect in high school by getting involved in the Violence against campaign. It also encouraged me to join other humanitarian organizations such as Amnesty international. A brand that stands for high-quality, all natural products and can inspire me to become socially-active is definitely a lovemark.
Mishal, Canada - 20 November 2004
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A magic world
The Body Shop is my favourite place, because it is a magic world that captivates my senses! The variety of smells makes me feel wonderful, as I travel with my imagination in far tropical islands... Furthermore, I love the products which are used during or after the shower, such as oxygen soaps and massage oils. The smell of them reminds me of romantic moments with my boyfriend!
Pauline, Greece - 18 November 2004
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Ironic? Indeed!
Think of the no animal testing promise, the fighting for noble causes, and the preservation of our world through their diverse programs to educate and reach out to individuals. I'll stamp a Lovemark on my Body Shop goodies basket!
Sara, United Arab Emirates - 08 September 2004
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Pampering with a cause
I LOVE The Body Shop. It gives me the opportunity to pamper myself while supporting causes in which I believe. The use of indigenous ingredients at fair trade prices, not testing on animals, using the company and some of its profits to support the communities that supply, manufacture and sell their products are just a few reasons why Body Shop is a Lovemark for me. And, did I mention, their products are fabulous! PS: I'm addicted to the Cocoa Butter Lip Care Stick. I have one in every handbag, almost every room in the house, and my desk at work!
Laurie, United States - 25 August 2004
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Something more companies should do
I love the environmental policies of The Body Shop, especially their recycling/re-use practice. You can bring the empty package back to the store. This is something more companies should do. And it doesn't hurt that they have fabulous products!
Audrey, Canada - 18 August 2004
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A sensuous pampering
A great suggestion for a Lovemark! Women should be shaped like women. Care for the environment. Beauty grows, not diminishes, with age. Support peace. Enjoy the bounty of nature. Great products and even greater attitudes. The Body Shop stands out as a big brand that is willing to actually "have an opinion". Buying Body Shop products feels like you are joining in a way of thinking. The company has successfully escaped the clinical, hi-tech image that most beauty products project. Beauty is no longer a battle pitted against the hideous imperfections of the body, but a sensuous pampering of our imperfectly perfect flesh. Whether the hiring policy, or a reflection of its philsophy, somehow they also seem to have the friendliest staff of any "chain store". ... and being scent sensitive, any brand that offers scent free products gets my vote!
Robyn, Switzerland - 11 December 2003
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It is my friend
The Body Shop has a strong attitude but a soft tone of voice. It is a pioneer. Because it isn't just nice packaging with the same ingredients. The product itself is as good as the brand. The Body Shop has a soul and I like that soul, it is my friend.
Gun, Turkey - 02 December 2003

