Patagonia
Patagonia is a brand of outdoor clothing and technical apparel. The company was founded in 1972 by Yvon Chouinard.
Comments
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anks for all that you do Patagonia
I just love Patagonia. The principles and idealism are highly respected. The whole live to work and work to live ethos is what it is all about. Thanks for all that you do Patagonia.
Paul, United States - 04 May 2007
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I like to go to the store to watch it
I like Patagonia. They do not sell only clothes, but something more, an important contribution. They appeal to the emotions. It is a strong hook. I like to go to the store to watch it although I do not have money at that minute to buy something.
cristián, Chile - 05 November 2006
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A company addicted to a dream
For a time, I had known Patagonia as simply "vacation clothing" for affluents from the Bay Area or the Hamptons. Then, I did a winter climb of Mt. Shasta with a cute young Patagoniac, who was sporting what looked to be a brand new top. I asked where she got it. "It was my mom's. She wore this stuff back when she was in college," was her reply. This obvious testament to quality was the clincher. Since then, I’ve gladly paid for the long-lasting products and unwavering warranty, knowing some of that money is going to support environmental causes (employees GET PAID to go on environmental internships!). In the outdoor industry, they are among the last of the privately held. They are a company addicted to a dream. But it’s a dream that inspires many.
Mike, United States - 07 September 2004
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This quote says it all
Patagonia combines the mystery, sensuality and intimacy of nature with a deep commitment to environmental and social responsibility. Not a lot of companies strive to sell less by making better products that last longer and make you feel great about buying them. They walk their talk every day and every mile... something that empowers their customers to do the same. This catalog quote says it all for me: "In the economy of abundance, wild salmon are given back rivers in which to run. Trees grow to their natural height. Water is clean. A sense of mystery and enchantment is restored to the world. We humans live within our means and, best of all, we have the time to enjoy what we have". A true Lovemark!
Jeff, United States - 07 September 2004

