Ferrari is an Italian manufacturer of racing cars and high-performance sports cars formed by Enzo Ferrari in 1929.
I love, really love, this Italian car.
iBoy, Czech Republic - 21 February 2009
A dream to chase
One only has to drive this "mark" to the store for a quart of milk to understand why it alone defines a Lovemark. When you consider that there are less than 55,000 actual finished products of this Ferrari brand in the world but people all over the world will tell you of dreams about owning, or better yet, driving one of these beauties, you understand how it is on the Lovemark axis in the top right box. Yes, I have owned and driven a 550 Ferrari. The greatest part of that period was driving and having little boys with noses pushed up onto a window wave a thumbs-up as you flew by...and knowing they too now had decided on a dream to chase.
550Joe, United States - 20 February 2008
Every engine roar is a voice of power...
For me owning a Ferrari would be an expression of a passion. Not a passion for driving a beautiful, fast and expensive car, but a symbol of the passion I have for Scuderia Ferrari. Ferrari embodies the myth, the legend, the power and the glory of victory. They are more than mere cars, they are a way for a person to own a part of the Ferrari legend. Each curve and line has a history. Every engine roar is a voice of power and the scarlet of a properly adorned Ferrari is a flag of passion. No other marque represents all this.
Jason, United Kingdom - 09 May 2005
Sorry to say this...
I'm sorry to say this, but the beauty of Ferrari's design and their wondrous performance is overshadowed by the fact that their owners tend to be guys whose ponytails are too long and shirts are unbuttoned too far down. Maybe the company doesn't intend for its clientele to be so tacky, but that doesn't stop the association of the brand (in my mind) with smarmy old men and blonde bimbos.
Josh, United States - 01 December 2004
Ferrari equals world
It's a Ferrari... there's no other word for it! Ferrari is an icon of style, power and spirit. If you get a Ferrari you can get anything in the whole world. Ferrari was born to feel it!
Cynthia, Guatemala - 11 May 2004
If I ever...
If I ever get my hands (and feet) in one of these... any car aficianado knows what I mean. I can almost hear it. Go "cavalino rampante"! I would love to tame one!
Roberto, United States - 06 December 2003
As if you hold the world in your hand
Ferrari is all about speed, power, control and passion. When you are driving a Ferrari, you feel as if you hold the world in your hand. You are in charge now and the laws of physics are working for you.
Eyal, United Kingdom - 12 November 2003
A legend from the day it was born
There is no more evocative sound than the roar of a Ferrari screaming down the straight at Hockenheim. And it is precisely for this reason that the Ferrari has become a modern symbol of status, influence, and ultimately, pure power. From its humble beginnings as Enzo Ferrari's only ambition in life, the Ferrari marque has grown to become racing's most exciting contender. A legend from the day it was born, the Ferrari will forever be my icon of passion and beauty.
Crispy, United Kingdom - 27 June 2003
A lifelong desire
The Ferrari is a Lovemark for its passion, performance, compromise.. and it's unobtainable enough to keep a lifelong desire for owning one alive!
Ian, New Zealand - 04 November 2002